Archive for the ‘ECommerce’ Category:
Written on April 16th, 2011 by Guruno shouts
If you are blogging and you want to build a top blogging site, you are reading the right article. Do you want to be the top most blogging site? With more pictures and more traffic including revenue? Of course, everyone in this business aims to be the most famous blogging site.
Being on the top will determine the traffic that your blogging site has produced. To make your blog rock in this business and be the top blogging site, you must give your readers a reason to visit your site. But how? It’s easy, the answer is just a moment away.
Blogging can be the easiest way to gain money; tips can be taken from it when the readers of your blogs enjoy the blog that you have written. To be the top blogging site, you need to give your reader a reason to frequently visit your site. Make a quality blog by including the following in your blogging business. These are very useful tools in making your blogging site the top and the producer of more traffic.
Pictures and photos must be included in your blogs. These are very important [parts of your blogging. You should at least give one photo in every blog you do. This will attract more readers to browse your blogging site. Make sure to add quality photos not the once that contains blurry images. This will not make your blogs to be on the top. Plus, colorful photos are more appealing to readers so include them in your blogs.
Traffic patterns are also important in this kind of business. You should not only manage one site, it is much better if you are affiliated to other sites. You can write blogs to them as well, as long as you put your link in the end of your blogs. This will serve as the link to your site. You can promote your site by using other blogging sites. This will sure to grab more readers attention that will keep the traffic to flow.
Include templates in your writings. Numbers of different associated templates in your blogs will be useful. Uncluttered template is weak compared to bright templates that can attract more readers. Templates will make your blogs look more attractive and inviting. Make sure to choose good quality and nice looking templates to add more traffic in your blogging site.
Advertise your blogging site. Make appealing site advertisements to promote your site. Ads can be helpful in bringing all the traffics to your blogging site. You can also advertise using banners ad space that you can sell. This will bring you more income as compensation to your hard work.
You cans end newsletters to your readers whenever a new blogs are posted. By this way, your readers will always be updated of what you write in your blogging website. Press release can be done to invite more readers to your blogging site. Give your blog a unique, interesting and on of a kind touch. This will make loads of traffic to your website.
These are very useful tools in making the top blogging site. With plenty of ways, you are sure to reach the peak of success in this business. Start up and gain more money by blogging.
PPPPP
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Written on April 4th, 2011 by Guruno shouts
Are you ready to learn more about an online business merchant account? Most likely you have heard something about this type of e-commerce from your colleagues and peers in the local business community. Or perhaps you have read about a merchant account with its attendant benefits in a financial publication. But even if you have heard nothing at all, here is an opportunity to find out why so many company owners are applying for a merchant account to upgrade their business services.
An online business merchant account can be processed for your company in a matter of hours. You will first have to compare lenders’ offers to get the best possible deal for your business. Then you need to make sure you understand all the prices that could apply to your account. Some may not be clearly apparent on the home page of the lender’s Website, if that is how you are researching the financial underwriters who offer this service. Upon approval, you will be ready to set up various types of credit card processing options to facilitate customers’ payments for goods and services and to make your job of collecting payments that much easier.
How can you use an online business merchant account to increase profitability? One way is to install a credit card processor in your store or shop if you are a retailer. Your customers will appreciate the option of paying by credit in addition to offering cash or a check. Another way the merchant account can help is to provide you with a wireless credit card processor for use in your travels. If you deliver goods, for example, your customers can pay by credit the same day, thus eliminating the need for billing or waiting. At other times you may wish to attend a conference or a special event like a trade show where you may be able to sell company products using a credit card payment processor. This can save you money by letting you pay the lower retail rate with a swiped card as opposed to the higher rate required when you call in the customer’s credit card for approval and someone in the office must key in the account number.
Many business owners will agree that the chief advantage of your online account is to set up a company Website and sell products there as well. You can draw customers from around the world that will be ready to pay with a credit card when your Website is ready to accept credit payments. The site can be operational around the clock with no need for constant staffing, although it is a good idea to have technical support available as needed. When your Website works as it should, the home page can be easily located by many search engines and will bring customers to your location for browsing and possible purchases. When they key in their credit card numbers in real time, your lender, who has coordinated this service with a gateway entity, will deposit the funds in your account promptly. Business doesn’t get much better than that, so inquire today about an online business merchant account.
Written on February 27th, 2011 by Guruno shouts
Business on the internet is often referred to as E-Commerce. Some people do business completely through e-commerce. Their customers come from the internet, they do all their communication on the internet, and don’t need a real-world store do do any business.
More commonly, businesses have both a storefront and an internet presence. This is often referred to as limited e-commerce. Think of stores you shop at who also maintain a web presence where they can take orders. This is a good example of limited e-commerce.
Almost any business, from large corporations to individual freelancers, benefit from a web presence. A website is a sign of your professionalism. It can be there just for the information value or, ideally, it can be designed to generate leads. A presence on the web shows that you understand today&s technology and the customer&s need for information. A good website shows customers why they would benefit from working with you.
If you want to be involved in e-commerce, the first start is finding a good e-commerce webhost. With a good host you will be able to set up a site easily and find many options for making your site stand out. It should have auto-responders for your clients, an easy way to make a purchase, and several options for payment. Even if you are only selling one product you want to make it as easy as possible for the customer to buy it.
People turn to the web for almost everything today. If you are not on it, you should be. It’s time to start using e-commerce.
Source
Written on February 25th, 2011 by Guruno shouts
What is phpAdsNew? It is great script written in PHP which can be used to manage different ad campaigns on your website. PhpAdsNew supports banners of any size (including flash banners), pop-ups, text ads and many different types of rich media ads. Using this script you can manage third party ads, e.g. ads from banner exchanges. And the good message is that this script is free.
How to install phpAdsNew?
First, ensure that your web hosting provider offers PHP support (PHP 4.0.4 or higher) and MySQL database (3.23.3 or higher). Then download the zip or tgz package and unzip it to your hard drive. You can use WinZip or Total Commander to do this. Now upload the files to your web host. Change the permissions of the config.inc.php file using “chmod a+w config.inc.php”. Create new MySQL database with any name, e.g. phpadsnew (or use existing database). Now you are able to run the installer. Point your browser to http://www.yourdomain.com/phpadsnew (or another folder where you copied the files). Follow the instruction on the screen and finish the installation process.
Another and easier solution how to install this PHP script is to sign up for a quality web hosting service which offers pre-installed PHP scripts. Then easily go to your control panel, find the section with pre-installed scripts and select phpAdsNew. The installer will do all the job for you. All you need to do is to choose the script you want to install.
How to run phpAdsNew?
Go to admin interface and create at least one zone. Zone is the place on your website where the ads will be displayed (e.g. top banner on the home page can be zone 1, bottom banner on the section page zone 2 etc.). Then create a new client. When you’re done, create new campaign for this client. You can set up the zone(s), limit of banner / text ads / rich media… impressions, when the campaign will start and finish, the frequency at which the ad will be shown and many other options.
Ok, we have some campaigns now and they are sucessfully running. But every advertiser wants to check the results of his campaign. From this reason phpAdsNew has very detailed stats section. Your advertisers (or you if you use this script to manage your own ads) will be able to see how many times was particular ad viewed by the website visitors and click through rate (how many % of visitors clicked the ads). In addition, you can watch weekly and daily stats. Stats can be exported to *.csv file (data from *.csv files can be opened by software like MS Excel on your computer).
I hope you will find these information helpful when you will start using phpAdsNew. If you will need some advanced functions I suggest to open phpAdsNew/misc/documentation folder where are stored three *.pdf files with very detailed description of this script. The first one, administrator-guide.pdf, will help you with the installation process and configuration. Developer-guide.pdf is for advanced users with PHP knowledge. The most important file is user-guide.pdf which will provide you by all the functions. Btw. this file has 109 pages. Good luck!
Written on February 24th, 2011 by Guruno shouts
There are two different ways of ideas about niches. One takes the target audience into consideration first, which is the product centric model, while the other takes the product into consideration first, the audience centric model.
Actually, both of these ideas are identical but one of them will allow you to have more advantage. So which one is that? The product centric based idea.
The product centric model carries a time-tested rule of marketing: if you want to get into profit quickly, sell what people are already buying! There is plenty of information about things that sells well. Niche marketing is just a job to identify the gaps in the market which haven’t got dug yet, and build a business around it.
If you realize, books account for a huge portion of online revenue. Nevertheless, how do you grab a slice for yourself without competing against the huge companies like Amazon.com?
The answer is simple, you specialize. No matter how huge Amazon is, sometimes you still wouldn’t be able to find books that you want. What types of books are people searching for that they can’t find through the mainstream booksellers?
Could you become the authority and number one resource for books on a particular hobby? How about underground& titles like “The Anarchist’s Cookbook� That’s what the owners of http://www.loompanics.com have, controversial and “hard to find†title books.
Another way you can build a niche around hot-selling products is to add some spice by customizing or personalizing them. In summary, the product-centric model is based on giving a twist to existing markets and trends.
On the other side, an audience centric model takes a subject matter, special interests or information more importantly first. Basically, you start off with no idea on what to sell. You don’t have a product in mind. You only know your target-audience.
The great thing about the audience-centric approach is that you can create whole new markets out of thin air. This is the model preferred by most e-book authors and information marketers.
So where do we start? You need to assess your own interests and strengths before you begin, especially if this is your first time starting a business. What are you already interested in? Do you have any background or expertise on a particular subject? Start with what you know, you’ll have more advantage because your prior knowledge will allow you to narrow down your niche quickly. In other words, you already have a good idea of how the topic breaks down.
If your passion is music, for example, you know there is an almost endless supply of potential products and potential buyers in areas as diverse as:
• Instruments/instrument sales/instrument repair/vintage instruments
• Techniques and lessons on how to play a certain instrument
• Memorabilia – shirts, hats, tickets, stickers, posters, autographs
• Audio production, recording, CD labeling, booking, promotion etc
You also know that any or all of those can be tailored towards: solo artists, bands, fans, managers, engineers, agents and the list go on.
Now that’s a great thing for you, but what if that’s not you’re interested? What if you are just not into creating a business out of your hobby, or you don’t feel any passion for your current expertise?
The good news is: It’s Fine! You don’t need to give up hope or bang your head against the wall for ideas. You will however need to do some extra work. This brings us to the second reason I suggest taking stock of your strengths.
Here’s a secret about most internet marketers. Ready to know? Here it is: Most of the famous niche marketers you’ve heard of create products for niches they know absolutely nothing about.
How do they do that? Easy, they either hire the research and writing to someone else, or hunt down an expert for an interview, just a combination of outsourcing and “brandingâ€. Also, this type of marketer has his or her own set of “reasons why†for motivation.
They include:
• Money
• Pride of ownership
• Love of the creative process
• Need for variety and breadth, rather than depth
It doesn’t matter as much to this type whether the market personally interests them. His or her goal and passion is to hunt down as many overlooked niches as possible, dive into them quickly and start profiting.
So, if this sounds like you, you’re in good company! Once you learn the basics of niche research, you’ll have your pick of dozens of potential business ideas.
To Your Success,
Written on February 16th, 2011 by Guruno shouts
This very slogan was introduced by CITIZEN Watch Company presenting their innovating technology called ECO-DRIVE. The Eco-Drive watch has become a real step towards the future. The original idea of these watch coined in 1995 is a complete realization of contemporary development in the sphere of high tech.
Citizen, the world’s largest watch company, was established in 1930. All the products manufactured by this company are known all over the world. Printers, calculators, machinery and of course watch have invariably good quality.
More than a decade ago Citizen introduced the revolutionary Eco-Drive collection which has become the world’s most popular collection of light-powered watch. The collection is being improved constantly trying to achieve perfect quality, reliability and attractive design. The idea of Eco-Drive watch is perfectly simply – the power source is widely available, free of charge, inexhaustible and harmless. This is the sun power.
The watch is equipped with a special lithium-ion battery that is charged by an amorphous silicon solar cell located behind the dial. Depending on the model, a fully-charged cell could run with no further charging for more than 6 months. If the watch are kept in the dark for a long time, a sleep mode activates, and in case of this the dials of the watch would stop running but the internal quartz movement would still keep track of time.
The design of the first Citizen Eco-Drive watch was influenced by technical factors only. That is why the first collections were equipped by large accumulators that resulted in the huge size and not very attractive appearance. Unlike early solar-powered watches, the solar panels in latest Eco-Drive watch are almost invisible. Moreover, while earlier manufacturers were limited in choosing the color of the dial, now the variation of colors, shapes and materials can attract the most fastidious and capricious clients.
The latest Eco-Drive models developed by highly qualified and extremely talented designers and engineers of Citizen company are constituted according to the last world trends both in technology and in fashion. One can be really impressed by thin, elegant, stylish and at the same time classical design of the watch. Citizen offers a variety of materials that the body of watch is made of.
It is undoubtedly obvious that the Citizen Company succeeded to find the niche for its Eco-Drive brand. It comes as not surprise that ecological technology used in the watch together with smart appearance and progressive technical innovations have gained wide recognition all over the world.
Written on February 15th, 2011 by Guruno shouts
E-commerce shopping solutions are available to act as bridge between online businesses and the consumer. By serving a link with the customer, the E-commerce application of your website is a basic feature of your Ebusiness. Searching the complete
E-commerce solution for your business is quite important, and it must be both users friendly and secure for customers to feel safe passing on their details. With uniqueness theft and credit card fraud on the increase, it is critical that your E-commerce shopping solution is trustworthy and safe, which can make it quite complicated to find the proper one that fits within your budget. On the other end, the importance should be given more on the quality, usability and scope of features served by any given package.
E-commerce is current update trend of business process special by majority and it is the internet through online business done. E-commerce is divided in three most factor listed bellow….
B2B (business to business)
B2C (business to customer)
C2C (customer to customer)
B2B Ecommerce: B2B is the selling and buying between companies, wholesale rather than retail. B2B involves widening the circle of suppliers (for safety and competition), and of centralizing control (for records and discounts).
B2C Ecommerce: The B2C E-Commerce Refers to a business communicating with or selling to an individual rather than a company. Most of business to customer in the US report tracks the trends as online selling moves from its youth to early adulthood.
C2C Ecommerce: This is new type of facilities given by internet to C2C, even if it is essential to note that type of commerce, i.e. the form of exchange, yard sales, flea markets, swap meets, and the like — has existed since time immemorial. Simply, good example of C2C is EBay. Moreover we can define it as, where consumers advertise their services and goods to other consumers.
Searching for an ecommerce shopping solution for your business might be some difficult, given that most providers like to offer individual opinion in favor of their own solutions. It is essential to try to consider precisely what your needs are, and what you’re searching for, you consider before taking decision yourself. It is more important to search an option that is best suited to your requirements, regardless of budget. So long as the ecommerce solution is within your price range, and provides the features that you require for your business, it is best to part with several hundred extra if it means finding the perfect solution for your business.
Consider using an ecommerce solution provider that offers the ability of developing websites and online shopping in any language. This will help to reach a global community of e-business and fetch in more sales. Take benefits of sites that provide quick search features and graphics and online promotions.
Usually, you can develop these types of storefronts and databases in any programming language, including Perl, PHP, ASP and C++ developing environments. When taking this approach, the database will have to be designed from scratch and integrated into the store along with modules to support tax, shipping and payment processing software.
E-commerce website design and development is both services need more friendly solution. Website designing services India and Web development staff is knowledgeable in the latest technologies available today at India designers.
Website Design for E-commerce Shopping Solutions
Your site should have not only an attractive but easy user interface. It should be a practical, handy and user friendly website. Just have a look at the following points that can help you.
*Attractive and Eye Catching Layout
*Clear and Logical Presentation
*Straightforward Navigation System
*Working Hyperlinks
In short, your website should be simple to search and informative enough to keep your visitors stick to it preserving their interest.
E-commerce offers buyers maximum flexibilities. They can visit the websites of multiple vendors round the clock a day to compare prices and make purchases, around the globe. In some cases, consumers can immediately obtain a product or service, such as an electronic book, a music file, or computer software, by downloading it over the Internet.
Written on February 14th, 2011 by Guruno shouts
In the last column we discussed the process of credit card enabling your brick-and-mortar business. I pointed out that research has shown that accepting credit cards can help increase revenue and speed up cash flow. This week we will look at setting up an online payment system for your business website. If you think hooking up a brick-and-mortar location with a credit card system stymies most bankers, try asking them how to do it on your website.
The fact is most banks can provide you with the merchant account needed to accept credit card payments online, but beyond that, they have little to do with the process. Even larger banks may only have a single person on staff that is tasked as the “credit card processing expert” and if that person ever goes on vacation, you’re pretty much out of luck (voice of experience talking here, folks).
I have helped many clients set up online credit card processing systems and more than once I’ve had to sit down with the bank issuing the merchant account and educate them on how online payment systems work. Don’t believe me? This is a direct quote (here&s the Bible, here&s my hand) from the manager who was in charge of processing Internet merchant account applications at a local bank, “When someone pays online how do they swipe the credit card in their computer…”
You will need the following to accept credit cards on your website: (1) an electronic shopping cart system; (2) a payment gateway service; (3) a credit card processor; and (4) an internet merchant account issued by a bank or other financial institution or service bureau.
Here’s how online credit card processing works. (1) Your customer submits his credit card information at checkout on your website. (2) The shopping cart software sends the transaction to the gateway. (3) The gateway routes the information to the processor. (4) The processor contacts the bank that issued the customer&s credit card. (5) The issuing bank approves or declines the transaction. (6) The processor routes the result back to the gateway who then passes the result back to the website shopping cart system. The entire process is done electronically and takes seconds to complete.
We covered most of these elements last week. Here’s a quick refresher for those who missed the basics, then we&ll talk about the shopping cart system you’ll need to implement on your website.
Payment Gateway Service: The payment gateway service comes into play when a customer submits their credit card information to the webpage form. Think of the gateway service as the middleman in the process. The website&s shopping cart checkout system electronically submits the credit card to the gateway service that then routes the information to the processor for approval.
Credit Card Processor: The credit card processor is an electronic data center that processes the credit card transactions coming from the gateway company, ensures that the charge is valid, then settles the funds in your merchant account.
Internet Merchant Account: An Internet merchant account is a bank or account in which funds from online sales are deposited by the processor. Merchant accounts are usually issued by banks that are associated with the major credit card services like Visa and MasterCard. Be aware that many banks will not grant merchant accounts to Internet merchants as they are often categorized as “high risk ventures.” This policy varies widely and in the end, the granting of the merchant account will come down to economics from the bank&s point of view. If the bank sees even the smallest iota of risk, you will not be granted the account.
Fortunately, the growth of online sales has given rise to an entire industry of merchant service bureaus that will grant you a merchant account and everything else you need to accept online payments. The fees are usually higher, but it’s better than not having an online payment system at all.
Shopping Cart System. To accept online payments you must have what&s called a “shopping cart system” that allows the customer to select and purchase products from your website. A shopping cart system typically consists of three components: the product catalog, the shopping cart, and the checkout/payment system. The product catalog is the component that displays the items you have for sale on the website. The shopping cart system is the component that allows your customers to select products by clicking to “add items to cart,” and the checkout/payment system is the component that allows the customer to complete the checkout process and pay for their purchase with a credit card (or in some cases an electronic check). It is the checkout/payment component that communicates with the gateway system to complete the transaction.
Adding a shopping cart system to your website can be a simple or highly complex task, depending on the system you select. The cost of shopping cart software ranges from free (for simplistic form-based systems) to very expensive. Which shopping cart system is best for your business depends on a number of factors, including the product you’re selling, the depth of your product line, the purchase options you wish to offer customers, the inventory control functionality, and the extent of automation you desire.
There are numerous companies who can assist in the setup of your shopping cart and online credit card payment system. These companies typically charge several hundred to several thousand dollars for their services, but like anything you get what you pay for, so always use a company with good references in this area. When you’re dealing with something as important as credit card processing and cash flow, bite the bullet and get it done right the first time. The money you spend now will be returned many times in increased sales volume from credit card customers.
The most important thing to remember when setting up an online payment system is this: online it’s all about security and privacy. Though online credit card processing has been around for years there are still many people who are uncomfortable giving their credit card number online. These are the same folks who do not hesitate to give their credit card number over the phone or hand their credit card to a waiter who disappears with it for ten minutes. Online credit card processing is much less susceptible to fraud and abuse than of those scenarios
Written on February 7th, 2011 by Guruno shouts
Building a web site often can lead to interesting deviations caused by practicalities and changes in perspective. This is okay so long as you keep things simple for prospects.
Many business owners unintentionally erect barriers between themselves and their customers when it comes to the site sales process. Simple mechanisms can be put in place to remove these barriers. A business owner that is always looking for new ways to connect with potential customers often finds his or her efforts paying off many times over. Some of the most common web sales barriers are lack of contact methods, payment methods, and delivery methods. To bridge these potential barriers, a business owner can provide more options to crossing each of these barriers.
Contact Barriers
Simply adding contact options can be a great way to create more sales. Some web sites only offer email or even just a contact form as a means of contact. Yet there are many people that prefer to conduct transactions over the phone, by mail or by fax. Retail sites discover this fact the first time they go through a hot sales period such as Christmas. Some people just like to call. No, I don’t know why. They just do.
Providing a broad range of contact options also builds credibility. Having an office address, fax and phone number in addition to an email address shows the prospective client that the business does in fact exist and has made themselves transparent and easy to contact. Providing such information gives people the impression they aren’t dealing with some Nigerian scam.
Using an 800 number is also an excellent way to build credibility and remove a sales barrier. Picking up the tab on calls from potential clients is a polite gesture and may encourage a potential buyer one more reason to call. Toll-free numbers are easy to obtain these days and can cost around 6 cents per minute – a small price to pay for building confidence in your audience.
Payment Barriers
Many web sites provide only one way to pay for merchandise – credit card. There are many reasons to offer more payment methods. For one, not everyone has a credit card. Although in the United States, it seems like almost everyone does, this is not true in over-seas markets where there is resistance to credit. Furthermore, some people just don’t feel safe providing credit card information over the web. Regardless of how safe or unsafe Internet transactions may or may not be, it is usually the job of the business owner to provide what the consumer wants.
It is a simple matter to provide an address and a printable order form for most web sites where a check can be mailed. If you are running a home business, a PO box is a simple solution to keep your business separate from your home. Some mail box services allow for your address to be a suite number instead of a box number, which can further improve the image of your business.
Providing a phone number by which orders can be placed is also a way to remove a barrier between you and your potential customers. Of course this means there must also be someone there to answer the phone. Simply answering the phone can be the difference between a sale and a lost sale.
Delivery Methods
For businesses providing products, providing a variety of delivery methods is yet another way to cater to the desires of your customers and potential customers. Many people have a preference for delivery and meeting this preference could be a deciding factor when deciding whether or not to place an order. For those businesses providing services, providing a delivery pickup service for a deposit and/or contract can be a perfect sale closer.
Conclusion
By removing barriers between you and your potential customers you can increase the chances of making sales. Other options are also available, like instant messaging support, mapped out directions, video conferencing and more. Be careful to not confuse your audience with too many options. It is often a good idea to direct your audience to default options for contact, payment and delivery so as not to confuse people. Other options can be shown as small links or drop down options. By working to connect more with your audience, your sales and customer satisfaction can be increased dramatically.
Written on February 1st, 2011 by Guruno shouts
If you want to build an e-business or take your existing business online, the E-Commerce solution can provide your business website with the tools and web hosting it needs. This complete, easy-to-use ecommerce solution, offers all the ecommerce functionality you need, including entry-level catalogue, shopping cart and real-time transaction processing, custom shipping tables, support for instant payment gateway solutions, and much more.
Whether you simply want real-time credit card processing or need high-end inventory management and sophisticated supply chain communication, the TECHNO BIZ solutions will meet your needs. Simply put, with TECHNOs BIZ solutions unique package of ecommerce software and business web hosting, it’s easier to make money online than ever before.
E-Commerce Solutions offers complete front and back end technology to do business on the web. Specializing in Shopping carts systems and customized programming to distinguish your e-business from the rest.
E-commerce business solutions are developing quickly to keep pace with the demand of e-commerce businesses. Ecommerce development is an endeavor that proves to be complex if the business does not have all of the tools they will need to make their business successful readily available. The e-commerce business solutions on today’s market aim at providing businesses with a convenient way to establish an online store or business and to sell products online. So much goes into establishing an eCommerce site that many of today’s e-commerce business solutions make the task far easier than it was ever before.
Ecommerce is the conduct of business – mainly, but not exclusively, selling and buying of products and services– over electronic systems such as the internet and other computer networks. A wide variety of commerce at Techno Consultancy is conducted this way – entry-level catalogue, shopping cart and real-time transaction processing, custom shipping tables, support for instant payment gateway solutions, and much more.
Written on December 29th, 2010 by Guruno shouts
I see it happening all the time… websites with no physical mailing address. It’s as if they don’t exist anywhere but in the scary world of cyberspace. I say scary because that&s exactly what a high percentage of the web browsing population thinks of the Internet. When these people are looking to purchase a product and don’t see a physical address, they get scared, and very likely abandon the purchase. And don’t think that a typical email address for your contact information cuts it. People want a physical location.
So, what do you do? Simple. Use a physical mailing address as a contact option in your &Contact Us& page and/or website order form. However, if you’re a website owner that operates from your home, don’t go and attach your home address to your website just yet, you might want to think about your mailing options.
Deciding where to have your business mail sent is not as straightforward as you might think. There are a few factors that you have to take into consideration – quantity of mail received, length of time at location, convenience, and of course, cost. The good news is that you have several options that are available to you:
1. Your Home Address
2. Mailing Services (Mailboxes Etc., The UPS Store, etc.)
3. Mail Forwarding
4. Post Office Box (P.O. Box)
Using your home address:
Using your home address is definitely the cheapest option. To the small to medium size website owners, it is probably the best option. However, if you tend to grow rapidly, or if your website already has a large user-base, then your home address may not be the best option for you.
If you are selling products from your website and allowing customers the option to mail in their order (which is good practice – and many do), then you could potentially get a lot of mail, depending on the user-base of your website, of course. If this is the case, then your home mailman will not be happy with you at this stage! And you may also find yourself spending a half hour out of each day prying your mail out of your tiny home mailbox that is not big enough to accommodate all that mail. Furthermore, if you ever move you will need to forward your mail to your new location, which never seems to be as smooth as you&d like it to be.
Then there’s the fact the all of your customers can easily find out where you live. Not that you’re hiding from anyone! But you could find yourself in the situation where you have a few inquisitive customers that don’t mind “stopping by” to ask a few questions!
Using a Mailing Services (Mailboxes Etc., The UPS Store, etc.):
The use of a mailing service can be quite expensive ($25-$45 per month). However, there are some benefits. You can assign a suite number or have a real street name assigned to your business address, instead of a P.O. box. This can give the potential customer the impression that your business has an office or building that resides at the location. However, I have found that the cost of this service usually outweighs the benefits associated with it. Nevertheless, the money you pay to use a mailing service is tax deductible as a business expense.
Using Mail Forwarding:
Now, if you REALLY want to get fancy you can opt for the mail forwarding option. Here you can pay a company in a “big time” city like New York or Chicago to accept your mail and forward your mail to you. This is EXPENSIVE! And there is another major drawback – you are always getting your mail about 2-5 days late due to the forwarding time.
Using a Post Office Box (P.O. Box):
The use of a P.O. Box is, in my opinion, the best choice for those that run high traffic websites out of their home. Not only does your mail get to the P.O. Box more quickly, but also the cost is relatively cheap (about $50-$125 per year). Again, this cost is a business expense, so save your receipt and write it off!
In my opinion and experience, most people are accustom to the P.O. Box and do not mind sending orders to it. In fact, many big companies use P.O. boxes as a matter of conveniently keeping the mail separate.
There you have it, four good ways to make your customers feel more secure by adding a physical address to your website. Pick the one that suites you and your company’s needs best – everyone is different. The important thing is to give your customers a place to send physical mail.
Good luck! And be sure to come back to visit VictoryKey often for more online business tips and discussions!
Sincerely,
Michael Ellis
Written on December 21st, 2010 by Guruno shouts
I first encounter about vdeck control panel about a year ago, while I search for web hosting plan online. In today market, the 3 most common control panel are: cpanel, vdeck and h-sphere. Cpanel appear to be the most preferred hosting control panel, and follow by vdeck. Its very easy to use and it come with tons of features.
Keep your eye open, because vdeck 3.0 is coming. And its interface look and feel is much like cpanel. And it come with lots more features. With integrated web design tools. Not one but three tools to choose from. Integrated icon designer, and integrated SEO tools which includes search engines submission.
There are few big hosting company that are solely using vdeck control panel. For example startlogic hosting and ipowerweb hosting. Their hosting plan only offered in vdeck control panel. And my experience using them, so far so good. Everything cpanel can do, vdeck can do as well.
If you haven’t seen a vdeck control panel, you can visit this startlogic review blog and take a look at the vdeck control panel at this link http://www.startlogicreview.org/startlogic/startlogic-vdeck/ This is the vdeck 2, and the latest version 3 will look much better than this.
Written on December 19th, 2010 by Guruno shouts
You have decided to open a site online, but are not sure where to start. This brings us to the subject of the online turnkey sites.
Online Turnkey Sites – Good and Bad
An online turnkey site comes in a couple of variations. All of them are designed to give you a base to work off for your ecommerce efforts. The idea is to create the fundamentals of a site and then let you go to town with it. Depending on the platform, using one of these platforms can be a good or bad move.
Let me save you a ton of money from the outset. If you are considering an online turnkey site that is fully contained, to wit, it gives you a site, domain and products to sell, you are going to have a very difficult time making money. There are a couple of reasons for this. First, your site is no different than all the other turnkey sites sold by the same company. Why would prospects come to your site instead of any of the others? Simply put, there is no way to make your site standout. Further, your marketing will be a major pain. Many pay-per-click search engines will not let you list the site because they only allow one listing per affiliate program and they will consider a turnkey site as one. Further, you will have difficulties pursuing any search engine rankings because you will have little ability to change the site. I strongly encourage you to avoid these online turnkey sites like the plague.
There are online site builders that work fine. These services essentially give you the ability to control the design of your site, and require you to have a domain as well as your own products and services. On the high end, you can find massively flexible page builders with databases tied in covering everything from customer service management to inventory tracking. Most can also be customized to your particular needs.
This second set of platforms, known as online site builders, are really the way to go. The days of learning and hammering out html code for pages has gone the way of the horse and buggy. The online site builders give you convenience, flexibility and control over your online venture. This allows you to manipulate the site as you gain a better understanding of your market and all things Internet. Minor elements of html coding are still needed, but nothing that will set you back or be confusing.
An online turnkey site sounds like a great thing at first blush, but it can cost you in the long run. Make sure you understand what you can and cannot do before committing to a system.
Written on December 14th, 2010 by Guruno shouts
So you wanna take the jump and open a online shop?
Scared at the cost or even where to start?
Look no further I can help you set everything easy with out the need of a web designer. How and why you ask are you gonna tell us this when you have your own web design company?
It all started about 3 years ago when a good friend of mine was being ripped of by a media company charging him £6000 + for a web site you could build for less than £100. I took the site on and vowed I’d never do the same to anyone so I started out and created my own web design company.
And 3:16 Designs was born, now you are the first people to know what the 3:16 means from the title of my company and simply put I wanted my company to have numbers in it somewhere and I love the WWE wrestling scene. My favourite wrestler being Stone Cold Steve Austin and his catchphrase is “Austin 3:16 just whooped your a*s” and my company name was created 3:16 Designs.
So I had a name I had a dream time to start building it.
Job 1: Buy your domain name
A good place to get your domain name from is www.123reg.co.uk with prices starting from £2.59 per year on some extensions e.g .uk
Job 2: Get your hosting plan
I use this company for all my hosting needs as they are reasonably priced and the support is good. Hosting-Unlimited.net the basic hosting plan (which is all you need to start with) is £22.95 a year.
So you now have a company name, an idea, domain name and a years hosting all for less than £26.00 now lets build you a shop.
Job 3: Build the shop
I have tried many scripts in trying to find an easy to use shop that looks good and has the support to go with it, after trying OS Commerce and Zen Cart I stumbled across a small program called CubeCart now when this script started out it was called E-Store and has progressed into the CubeCart store I use now myself. It is easily installed and simple to use and populate. Whats even better is using a service called fantastico you can install this automatically through your hosting plan in under 10 minutes. CubeCart is owned by a company called Devellion Ltd and run by a very friendly man called Allistar Brookbanks (or Brooky to his friends).
One of the big benefits of using CubeCart is the support and the main reason I stopped using OS Commerce. If you get stuck or want to make a couple of changes you can visit the cubecart forum
here, and post your question. The forum members and moderators (I myself am one of them and can be found in the forum under the name of EvilHomeR) will 9/10 times help and assist you. We will also point you in the right direction and make suggestions to help you on your way. Now the other big part of the forum is the mods for CubeCart, these are snippets of code we have produced to improve CubeCart. There are many mods available free of charge and some are for sale for only a few $$$’s, now trust be paying out $5,$10,$15 or even $20 for a mod may seem a lot to some people but when you consider some web designers charge $20+ for an hours work and buying a mod could save you hours of coding and errors. Trust me I have been there myself and now produce mods for the community.
If your still unsure why not pop into the forum and say hi before you try it you will find a bunch of happy people willing to answer your questions.
To install CubeCart go to your Hosting CPanel and locate the icon called Fantastico and click it, now you will see a list of programs find the E-Commerce section and click on Cubecart this will start the installation process. Just follow the simple steps and answer a couple of questions and that’s it in under 10 minutes your shopped is installed and ready to use.
The shop itself is split into 2 area’s the shop front and admin section. The shop front is the area the customers see’s and admin is your part where you can view your customers, orders etc and add your categories and products. The admin is set up in such a way its easy to navigate and use so there you have it in less than 10 minutes and under £26.00 you now have an online shop.
We still have 2 more points to cover to finish the set up properly tho and cover the gateway and copyright issues.
Now CubeCart is free to use software as long as you leave all the copyright info intact however if you want a professional looking store I would suggest paying the $69 (app.£40) to remove the copyrights, it justs looks better all round. You can purchase a license here Purchase CubeCart Copyright Removal Key
If you are going to sell online you need what they call a payment gateway to take money online. If you are just starting out I would suggest signing up for a PayPal business account, you can do this here www.paypal.com. The reason I say PayPal is they don’t charge you for set up and its already fully integrated with CubeCart for normal and digital purchases. So again its easy and free to set up you just pay a small fee on any transactions you put through.
So anyway that’s about it all said and down in less than 24 hours and under £100 you can set up your own E-Commerce shop online and start trading.
So what are you waiting for its time to enter the new digital era and sell online.
Useful links to get you started
www.123reg.co.uk – Domain Names
www.Hosting-Unlimited.net – Hosting Plans
www.paypal.com.- PayPal Business Account
www.cubecart.com – CubeCart License
www.cubecart.com/forum – CubeCart Forum
www.3:16Designs.co.uk – My Digital article submission site. Feel free to post your own articles here.
Written on December 6th, 2010 by Guruno shouts
Natural perfumes are perfumes made from natural extracts from plants, trees, leaves and other. The natural extracts that are turned into essential oils work hand in hand to create a wonderful scent that will make you feel happy, unpredictable, calm, and confident.
When you use natural perfumes, it combines with your body chemistry to make the fragrance compatible to your style. There are several advantages to using natural perfumes.
The natural perfumes do not usually contain a lot of chemicals and synthetic ingredients, as long as the perfume is made with natural essential oils and not synthetic oils. Each essential oil has a special affect on the body.
For example, Lavender is a natural stress reducer and has a calming affect. When you wear lavender you may not feel as stressed and anxious when you go out.
The natural perfumes that you buy have a longer shelf life and do not need harmful chemicals to preserve them. There are over 90 different essential oils and each one has several different ways that it can help the body.
For an example, Lavender not only provides a calming affect but it also help the body in several other ways, including helping the skin recover from burns. When you use natural perfumes you can help your body in several different ways.
You can purchase natural perfumes online or at a health food store. Large chain stores may offer natural perfumes but they may be made with synthetic ingredients to meet the supply and demand.
Signature Fragrances
You may have seen them advertised on television, in a magazine or on a website. These fragrances usually feature a famous person advertising them or creating them. These signature fragrances are great for any mood that you are in.
Fragrances sold in the signature series are usually priced expensive. A signature perfume is one that you wear continuously without changing fragrances.
There are several reasons why someone would choose to wear the same fragrance without trying new ones. Basically it is because they are comfortable in that fragrance.
That specific perfume gives them the confidence they need to get through their day. It makes them feel strong, individual and can allow them to feel proud.
Signature fragrances are great as long as the perfume is being produced. A lot of times, when you find something that you really like, they quit making it. Then you are left searching for another fragrance that may be similar to the signature fragrance.
With signature fragrances, the chance that the scent will go bad decreases the more you use it. So if you have a signature fragrance you are probably going to use it everyday, even if you don’t go out of the house.
Putting on your make up and perfume can make you feel great. To choose a signature fragrance, you will have to do some testing. Go to a store that provides a wide variety of perfumes to choose from. You will be able to choose a fragrance that is right for you.
Selecting A Perfume
There are hundreds of perfumes to choose from and they are priced anywhere from a few dollars to a hundred dollars or more. With so many choices, how do you know which ones are right for you?
There are a few guidelines that can help you choose which perfume is right for you. First you will need to find out which type of perfume will fit you the best.
Look at the ingredients on the bottle before you buy. You need to analyze what type of scent you want to get out of perfume; a light musk, natural scent, loud fragrance, floral scent, warm scent, bright cheerful scent, and more.
Your body chemistry might play a roll in your selection as well. Sometime what smells great on one person may not smell as good on another.
Perfumes that are natural tend smell warm and soft, such as Rose or Lavender. Musk can produce a light fragrance that lingers softly around you. It is not too strong and may be pleasant to smell.
There are stronger scents that you may like and that is fine too. If you don’t like a loud smell but you like the perfume, try using a minimal amount or spray your clothing instead of your body.
The material helps to absorb the fragrance leaving a lighter version to smell. Choosing the right perfume for you may take some time. Stop and smell different fragrances to find the right one for you. Once you find one you like, it will be worth all your time and effort.
Perfumes For Little Girls
Your little girl probably watches you spray on perfume wanting to be just like you. If she likes to try perfumes on, give her a little spray on the wrist.
Depending on the age she is, there are several different perfumes available for young ladies to use. Allowing them to use things such as perfume or makeup can encourage them to take care of themselves.
Watching you can help them establish great personal hygiene and attention to themselves.
Little girl&s skin may be sensitive to different perfumes. The perfume line for little girls uses a lighter formula when creating the perfume. This allows the scent to be weaker and the ingredients to be less potent. Teach her how much perfume she should use at one time instead of letting her spray it all over.
Finding perfumes may be easy to do, depending on what character she likes at the time. Perfumes are made using character perfume bottles to attract your little girl&s attention.
Once you purchase the perfume, allow her to spray it on her wrist only. Make sure she sprays it only on her wrist for at least two to three days. This will give you time to see if she will have an allergic reaction to it. If she don’t than she will be okay with it.
It’s not a good idea to allow them to spray perfume all over their body and find out later that they are allergic to it. The skin is sensitive and it’s better to be cautious.
Buying Perfume Online
Everyone wants to smell great. It makes you feel better about yourself when you can add some perfume on your body before you step out the door.
Perfume is a confidence booster and can make you feel like you can take on the world. There are several ways to purchase perfume; drive to the store, buy online or buy from a private dealer.
When you buy from a private dealer, they may make their own perfumes with a unique combination that goes great with your body chemistry.
Buying from a private dealer may cost more but if they sell the fragrance that you want, you will pay extra for it.
Buying from a store usually means that you re buying perfume that have been created in large amounts in order to distribute it to enough stores.
The store purchases a large quantity of perfume at one time, which can reduce the price per bottle of perfume, giving you a discount on your perfume.
Then you have the option of buying perfume online. When you buy online you can shop from home and your favorite fragrance delivered right to your door.
You can take your time to find the right perfume for you. Buying online has never been easier or better for you.
As with anything, you need to be careful how you purchase your perfume. If you don’t use the perfume often you may want to make sure that it only contains natural essential oils so it will have a longer shelf life.
Written on November 29th, 2010 by Guruno shouts
It’s no secret that a positive experience delivered to a customer determines whether that customer will come back. Retailers must enhance the user experience prior to pressing the “buy†button but also focus on the post-purchase site experience to keep customer retention metrics at satisfactory levels.
This is where many online retailers drop the ball; specifically with the processing and communication management of consumer returns. By incorporating new strategies to optimize this process, retailers can increase customer retention and add new revenue streams to the direct business.
Here are some key metrics to support the return optimization business case:
• 85% of customers say they will stop buying from a retailer if the returns process is a hassle (Harris Interactive)
• 95% of customers say that they will likely shop with a catalog or internet retailer again if the returns process is convenient (Harris Interactive)
• 40% of shoppers don’t buy online due to returns difficulty (Jupiter Research)
• Customers who have their complaint resolved quickly have a re-purchase intention rate of 82% (McKinsey)
The increased importance of online returns
Returns are an inevitable fact of online retail. As the depth of online product categories became apparent in the last three years, the importance of online return policies became painfully obvious. Provide a bad returns experience and you undoubtedly reduce the chance of a customer coming back for a repeat purchase.
For example, sectors such as high-end apparel, consumer returns reach levels as high as 20% and an efficient returns process is critical to overall success. Quicker inventory cycles and fluctuating retail prices make it important to not only process the return effectively for the consumer, but also get it in the warehouse quickly for re-sale.
Reverse Logistics solve fundamental business problems
Retailers are now being proactive and turning these operational challenges into competitive advantages and incremental revenue streams. By investing in solutions that integrate key platform components and data, online retailers are able to offer self-service return capabilities to consumers.
A typical reverse logistics solution allows the consumer to more easily initiate the return by incorporating a pre-paid postage label within the box. This label can be integrated within the packing slip or it can be a separate stand-alone piece. Because the label generation is initiated by the warehouse management system, the label is able to capture key customer information for tracking purposes, both for CSR’s and the end consumer.
The label provides one primary source of value to the customer – convenience. No post office trip is needed and retailers improve overall customer satisfaction while facilitating the product return to the distribution center.
When consumers initiate returns through this process, retailers typically charge them a “handling feeâ€. This fee is typically 20% higher than the postage charge that was provided by the reverse logistics service provider. This dollar spread, between what is charged to the customer and what has been billed to the retailer for postage, generates direct and measurable profits for retailers.
Improving communication with online consumers
A reverse logistics solution can drastically improve customer communication during the return process. Newgistics is a great example of a reverse logistics provider that has customer-centric communication processes embedded in their overall solution.
After a return package is picked up from a consumer location, it is sent to a Newgistics hub for sorting and re-locating. During this process, there are strategic scanning mechanisms used to facilitate triggered and branded communication emails.
A consumer receives “retailer branded†email notifications when certain milestones are achieved in the return process, such as:
• Return receipt o (Ex. We have received your return and you should get a credit in the following days).
• Return Completion o (Ex. Your return has been processed)
Quick receipt of these emails enhances the confidence level of customers, reduces inbound customer service calls, and provides another value-added feature to boost the eCommerce relationship.
Your company is taking a great risk if it does not provide a great post-purchase site experience. Feel free to contact Trinity to learn more about this type of initiative and how we can help in discovery, scope, and implementation efforts.
Craig Smith
Trinity Insight LLC
http://www.trinityinsight.com
Written on November 18th, 2010 by Guruno shouts
Starting a business is exciting and nerve-wracking. It will be one of the biggest investments you’ll make during your lifetime. Not just financially, but emotionally as well. Doing it right will mean taking on a lot of responsibilities and making a lot of sacrifices. It will also mean working harder than you ever have before.
For these reasons, business ownership is not for everyone. If you don’t have the right skills, personality, and commitment to operate a business, you’ll be in trouble before you make your first sale. So before you begin planning your E-Commerce business, you need to take a hard look at yourself, your family, and your finances, and give honest answers to some very important questions.
The following questions wiH help you weigh your personal characteristics and beliefs against the realities of business ownership. Don’t worry if you find that a few of the questions reveal doubts or weaknesses. Nobody&s a perfect match for any profession. But if you find many of the questions troubling, you may want to rethink your decision to go into business.
1) Are you willing to accept the responsibility of operating your own business ?
Forget the tidy little set of responsibilities that came with a position in corporate life. When you run a business, you’re in charge of everything—from opening the doors in the morning to cleaning up at night. Then when you go home, you worry.
The hours are long, there’s a high degree of stress, and there’s always too much to do and not enough time to do it. You&ll have to deal with your customers and your employees. You&ll be responsible for the finances of the business and dealing with taxes. And you’ll need to fill out a lot of forms and sign a lot of checks.
Make sure you understand what you’re getting into. As a business owner, you’ll have more responsibilities than you’ve ever had before, no matter what your previous jobs have been. If you understand this simple fact, you’ll be ready to take your responsibilities on.
2) Are you comfortable making hard decisions ?
As the owner of a business, you’ll also have to make many decisions that affect the business, your livelihood, and that of your employees. Many times thev/11 be tough to make, including the decision to lay people off if your business falls on hard times. It will require decisiveness, mental toughness, and resolve. If you have trouble when faced with tough choices, this could be a problem area.
Do you think owning your own business is the way to easy money ?
Think again. Many people actually end up sacrificing income to open their businesses, at least at first. That’s the price they&re willing to pay for independence.
If you’re thinking of giving up a promising career and a lucrative income to start your business, be realistic about what your financial needs are and whether or not the business will meet those needs. Remember, you’re building a business.
It may take you a number of years to get to the income level you want or need. On the other hand, you may decide that you’re willing to sacrifice some money for the reward of being your own boss. Many people have found it to be worth every penny.
3) Are you starting a business out of desperation N?
This is a very real concern, particularly in light of the huge number of experienced businessmen and businesswomen who have been cast adrift in the job market through corporate downsizing in recent years. If you’re one of these people and are thinking about starting a business because you think it’s your only option, be very careful. Yes, it can be the answer to your future security, but only if you’re willing to make the necessary commitments and sacrifices. The world of business ownership is vastly different from the corporate world. Make sure you recognize the differences before you make the move.
4) Are you well organized ?
The day-to-day operation of your business is going to require you to assume many responsibilities. Let’s consider an average day. You may need to do the payroll, talk to suppliers, pay a few bills, work on a new advertising pamphlet, and prepare some tax forms. At the same time you’ll be filling orders and making sure they get sent out on time. Then there’s always the unexpected—your computer bombs or the air-conditioning conks out.
As a business owner, you’ll need to keep many balls in the air at one time. Your ability to juggle all these responsibilities will directly affect your success. If you’re well organized, you’ll have a list of the things you need to do, and you’ll methodically go through it during the course of the day. If you’re interrupted, you’ll pick up where you left off after you’ve dealt with the problem. If you’re still not through at the end of the day, you’ll sit there and work until you’ve finished. Procrastinators do not do well in business. If you get behind, you’re sunk.
5) Are you creative ?
It’s an asset to any business. No matter how great your product, you’re not going to be the only one selling it. Marketing and advertising are critical to getting customers& attention and encouraging them to buy. If you have a creative streak—whether it be copywriting, graphic design, or even an offbeat sense of humor—it will be an invaluable asset to your business.
T his is doubly true in E-Commerce . Since your customers can’t see the items they&re purchasing “in the flesh,” so to speak, they need to be enticed by the visual presentation and written description in your promotional materials.
6) Are you flexible ?
In business, if an idea or plan doesn’t work, you can’t let yourself waste time, energy, and emotion bemoaning its failure. You need to quickly come up with an alternative solution. Flexibility and adaptability are the key. You&ll need to stay focused to achieve your goal, but you may need to try several different paths to get there.
In E-Commerce order, for example, one marketing approach may work for a while and then stall. At that point you’ll need to come up with something new. Remember, every business plan and every business
can benefit from a fresh look every once in a while, even when things seem to be going along just fine.
7) Are you goal orientated ?
This trait is obviously helpful in all parts of life, but it’s particularly helpful in business. As a business owner, your goals will be defined in very simple, concrete terms—gross sales and net profit.
A good businessperson approaches each year with new goals and uses them as motivating forces throughout the year. Let’s say gross sales for your first year of operation were $500,000 and your net profit was $ 100,000. For the following year, you might set as your goal a 20 percent increase, or $ 600,000and $ 120,000. Achieving or surpassing those figures will drive you day after day.
Goal-oriented people also plan for the future. Eventually, you may want to expand your product selection and your target market. You&ll have a long-term plan that includes the timing of your expansion and what every aspect of your business will do to accommodate increased volume.
Are you an optimist ?
Having the right mental attitude is important for every aspect of life. When you run into hard times, keeping an upbeat attitude and looking for the positive side of things is critical to riding out the storm.
This is particularly true in business. By nature, it’s a trip with peaks and valleys. For instance, the hardest time for any business is the first year or two. You may spend months getting things ready to go, carefully selecting the merchandise you’ll carry, and getting your advertising strategy together. Then you’ll send out your first e-mailing and wait anxiously for the phone to begin ringing off the hook and your emailbox to be jammed with orders.
But nothing happens. Maybe a few orders trickle in, or you get some phone calls with questions about certain items. This isn’t unusual, but even knowing that, you’ll still worry. If you’re the type of person who gets down when things don’t quite go the way you&d like, you might have trouble with the roller coaster ride that any business will take you on. Keeping a positive mental attitude is essential to weathering the bad times and working hard to make the good ones arrive that much sooner.
9 ) Have you any experience you can use in running the business ?
If you have, it will make learning the business a lot easier. Experience in sales, accounting, advertising, marketing, personnel management, taxes, or any other business-related responsibility is a definite plus for a potential business owner.
Experience with computers is mandatory since in E-Commerce of course computers are your lifeblood .
You have to have hands on experience with computers both hardware and software and not be intimidated by comouter experts and geeeks but rather be able to work with these otten eccentric individuals who command often unique skills.
10 ) Do you enjoy workling with people ?
One of the painful realities of being in retail is the fact that the customer is always right. Granted, running a E-Commerce business distances you from your customers in the sense that there’s rarely face-to-face contact. But that doesn’t mean you don’t owe them the same service and courtesy you would if they were standing right in front of you.
As an E-Commerce retailer, you’ll have the same problems with customers that storefront retailers experience. You&ll have complaints about your merchandise, your prices, your service, your policies, and your employees. Believe me, no matter how well you think you have things organized, someone will find fault with them.
This is where tact, patience, and understanding come in. When a customer is unhappy, you must put up with their behavior and try to amend the situation. The last thing your business needs is a bad reputation. If you allow a customer to go away unsatisfied, you can be sure the person will tell all their friends how terrible you are. That, in turn, will keep a lot of potential customers from becoming regular customers.
So there will be times when you’ll have to bite the bullet and make amends quickly and courteously when you&d really like to tell the customer to take a hike. Because you’re dealing with someone who may be halfway across the country, it may take a personal phone call, an overnight special delivery, or a refund with a handwritten note saying you’re sorry the purchase didn’t work out but you look forward to helping them in the future. Just make sure you leave the customer happy. .You&ll also have to deal with the people who work for you. As the owner of a business, your behavior will set the standard for your employees& behavior. If you’re negative and critical, they&ll be negative and critical. But if you’re cheerful and upbeat, that will also be reflected in their behavior.
You&ll have to be tough at times. Managing people isn’t easy. If you’re lucky, most of your employees will be pleasant, will work hard, and will contribute positively to the business. But you’ll also have a few who will turn out to be unpleasant, lazy, incompetent, or even dishonest. Motivating them will be a challenge. If you can’t change their behavior, you have to be able to fire them.
11) Are you comfortable dealing with money ?
Some people are terribly inept at finances. Others can do it but hate it. Like it or not, financial management is an inescapable fact of business ownership. You&ll be dealing with complex monetary issues, from financing the business to handling the day-to-day receipts. You&ll be responsible for paying the bills, making the bank deposits, doing the payroll, and sending in withholding taxes and quarterly reports to the IRS and the state. You may be handling substantial amounts of cash, and there are certain risks inherent in that responsibility.
You&ll also be making business plans. These are detailed projections of your income and expenses for a given period of time, usually three months, six months, or a year. In some ways, they&re quite simple—you want to maximize your income and minimize your expenses. But they take careful planning and budgeting. What are the minimum staffing expenses going to be to operate the business? What will your overhead and utilities be? How much money can you spend on advertising? When are the taxes due? How will you determine the price of your products? What will you charge for shipping and handling?
Any financial experience you may have had will help you with this aspect of your business. And if you like this type of activity, it will be to your advantage. But if you find it burdensome, you’ll have to be ready to deal with it.
12 ) Are you financially prepared to open a business ?
Starting any business requires money. The nice thing about E-Commerce is that you can make it about as bare-bones as you care to, particularly if you’re starting a small operation that you’ll operate in your spare time. Many people have started E-Commerce businesses for just a relatively small amount of capital .
But the bigger your dreams, the more money you’re going to need. If you’re planning a full-time E-Commerce business with numerous products, the start-up costs will be considerably higher. Then a whole new batch of considerations comes into play. Do you have the financial reserves to support you and your family for a period of time until business picks up? Some business advisers say you should have enough on hand to survive for a year with no income whatsoever. While that may be an unrealistic goal, you do need to consider what happens if the business fails altogether. Do you have the resources to weather such a catastrophe?
Before you begin planning your business, you need to take a careful look at your finances. How much of your available capital are you willing to risk? Are you willing to personally sign for a business loan? What do you have to offer as collateral? How much cash will you have in reserve for emergencies? If you don’t have enough to start the business yourself, are you willing to take on a partner or partners? Are you staking your entire financial future on the business?
Undercapitalization is the main cause of failure for small businesses in the United States. Yet many people, caught up in the entrepreneurial fever, continue to start businesses on a shoestring, woefully unprepared to deal with the bad times. If you can’t start your business with a comfortable financial cushion beneath you, you may be taking a risk you can’t afford.
13 ) Is your family ready to amke the committment
Whether your family is actively involved in the business or not, business ownership is going to have a huge effect on them. If you’re the only one involved in its day-to-day operation, the rest of the family isn’t going to see you very much. If they&re used to having you around on evenings and weekends, this may cause problems.
Your spouse may be unhappy having less time to go out to dinner or the mov
ies. Your absence may also mean he or she is going to have to assume a lot more responsibility at home— chauffeuring the kids here and there, helping with homework, doing the shopping, cooking the meals, cleaning the house, paying the bills, and all the other odds and ends that are part of day-to-day life.
Your kids may have to make some big adjustments, too. You might not be available for Little League games, dance recitals, school plays, and all the other events of childhood.
There may also be some financial adjustments for your family. If you’re like most fledgling business owners, you’ll be running a tight ship for a few years. Your family will have to realize there might not be money for some of the luxuries they used to take for granted.
It’s extremely important to think about potential family problems early in the process. Sit everyone down together and tell them what you’re thinking of doing. Make sure they know what it will mean to the family&s day-to-day routine and find out how they feel about it. Their support will make your life a lot easier. You’re going to have enough stress just handling the business. The last thing you’ll need is a family crisis.
The other side of the coin is having your family members working in the business with you. The dynamics of family businesses can be quite volatile, and you’ll want to make sure everyone can get along. A major question will be, Who&s the boss? Are the lines of authority clearly drawn? Are you and your spouse going to be equals in ownership and operation of the business? If so, are you able to work together cheerfully and consider each other&s opinions? If you are, you’ll probably have no problem running the company together. But if you can’t even agree on what kind of soap to use, you may have trouble.
14 ) can you handle stress ?
It comes with the territory. Long hours, endless responsibility, dealing with customers, worrying about money—these can take a huge emotional toll. Some people thrive on stress. It actually makes them perform better. They stay calm in a crisis and can react quickly to change. Others fall apart when things get too hectic. Which kind of person are you?
15 ) Are you in good health ?
Running a business can be physically taxing as well. You may have to spend a lot of time on your feet and not get as much sleep as you&d like. You may not have as much time to eat properly or exercise regularly. There may be activities in the business that require a fair amount of physical strength.Take an inventory of your physical health. Do you have any chronic problems that might prevent you from operating the business efficiently? Remember, when you own the business, you have to be there day after day. A long absence because of a serious illness could spell disaster.
These questions may be heart wrenching and difficult to consider but are essential if you are to consider whether you are ready willing and able to run your own E-Commerce BUSINESS?
Written on November 14th, 2010 by Guruno shouts
Analyzing traffic to a site is a key factor in tweaking search engine optimization and marketing campaigns. Determining how people get to your site is critical. Surprisingly, few sites take advantage of the data available on their servers.
Server Logs
Typically, there are two server tools available to you. Server logs are on your server and analyze site activity. The log keeps track of the files created on the server, the number of times there is a request for the file, where the hit came from and the exact phrase typed in by the person accessing the page of the site. Every system is different, but these basic elements should be included.
The second tool, a traffic analysis program, is pretty standard for most hosting companies, but you may have to ask them to turn it on. The programs analyze the raw data from your server and convert it into fascinating charts, diagrams and statistics. Most of the information is overkill. You have to be careful not to get overwhelmed by numerous ways to look at the data. Try to focus on the following information:
1. What sites are sending you visitors?
2. What search engines are sending you traffic?
3. What keyword phrases are people using to find your site?
4. How often are major search engine indexing robots visiting your site?
As you access the data, you are going to find some very surprising things. Actually, you are probably going to be stunned.
Initially, you are going to be amazed when you see which keyword phrases that are sending traffic to your site. Many of the keywords will not match your meta tags. Instead, they will be a combination of various keywords on a particular page. This is reflection of the fact that search engines mix and match your keywords as they see fit. So, should you change your meta tags to reflect the phrases shown in the data? No. The data you are seeing typically reflects keywords with little competition. Since you are already getting traffic from them, keep focusing on your original goals.
In looking at your data, the second key piece of data is identifying where the traffic is coming from. This data often falls under the “referrer†heading. By reviewing the data, you can see what search engines are producing data for you. If you are running advertising on a site, you should also be able to track the campaign.
The final area to analyze is the robot visit information. Depending on the program, the robot information may appear under “robots†or “user agents†headings. Robots are programs used by search engines to index web sites on the net. In reviewing your data, you should be able to determine how often the robots are coming to your site. If at all possible, make sure you add new content to your site before the next visit. The robots for the top search engines are Yahoo – Slurp, Google – Googlebot, and MSN – MSNbot.
In Closing
Analyzing the traffic to your site is a key element to marketing your site. The more you know about your customers, the more you can cater to their needs.
Written on November 13th, 2010 by Guruno shouts
Purchasing ink cartridges for professional and consumer printers can be a costly endeavor. With many desktop printers costing less than the ink cartridges needed to run them, the search for affordable ink has never been more necessary than now. Unfortunately, many individuals and purchasing managers alike are unfamiliar with ways they can reduce their ink expenditures while getting the products they require. First and foremost, ink will almost always be less expensive when purchased from an online source.
As one might imagine, the cost of maintaining a storefront is transferred over to the consumer in every product sold. Online retailers don’t have storefront related expenses, and because they sell in the largest marketplace on earth, competition keeps prices at their lowest. Many erroneously associate online retailers with the inconvenience of waiting for orders to arrive as well as a limited selection. In truth, online retailers rarely suffer from the stock shortages that customers have become accustomed to with local retailers and most offer overnight or “next day” when requested. Additionally, online retailers& inkjet cartridge prices are well below those of printer and copier suppliers. Unless ink supply is included with a rental contract, companies can save substantially by purchasing their own. Another way to save on ink is to purchase remanufactured or aftermarket inkjet cartridges. Remanufactured cartridges are previously used products that are recycled through ink replacement.
They are tested for quality and provide the same lifespan as a new cartridge at a significant savings. Remanufactured cartridges are also better for the environment than new cartridges. Aftermarket ink cartridges are often much cheaper than original manufacturer products and are made to the same specifications, insuring consumers of the same compatibility and functionality found in their “name brand” counterparts. While most manufacturers will indicate that only certified replacement products are suitable for use in their printers, rarely is that actually the case. Of course, consumers should check to see if using compatible aftermarket cartridges will violate their warranty before purchasing. By finding the right retailer and using remanufactured or aftermarket ink cartridges, consumers can save hundreds or even thousands over the life of their printers.
Written on November 10th, 2010 by Guruno shouts
No matter how you are looking at things, if another person looks – he will see them differently. So, to be sure you are doing the right things on the right way, you should not only think systematically yourself, but also provide channels to get feedback and other opinions.
“The manager of one car-service company phoned all his daily customers after the working time to make sure they were satisfied with the service and to ask them if they could have done something better.” This is a very good example of how one company can be closer to its customers; but on the other side – it is very time-consuming and rather expensive. There is a proverb that we can use for better solution: “If Mohammed can’t come to the mountain, the mountain will come to Mohammed.” In order to gain as much feedback and opinions from your customers, you have to be sure that they can provide it easily the moment they decide.
You have probably made a nice-looking website to provide information, promote something, get the message out there or sell something. It is now time to think of some other usage for it – gaining feedback! Here are some ways to do that using live-support software:
• Be sure to place a contact point on each of your web pages. It can include the “chat” button, the “leave a message” button or even a visible link to “contact us” – where you have all the other contact points written;
• Provide visitors with incentives to give you their feedback. For example: We appreciate any of your comments and opinions and are glad to offer prizes for 10 of our visitors each month which gave us their feedback.
• Place imbedded links in your website text to receive feedback on certain important issues. For example: We developed a new product line according to your requirements. We will be glad to chat with you to hear your opinion or new ideas;
• Place the “chat” button on the e-mails you send. That way your customers can immediately reply to your message and you get the chance to ask additional questions you are interested in;
• Make paper feedback cards which you can give together with your products or services and write on them your website address where they can interact with you and tell you their satisfaction, their ideas for improvement or simply chat with you on any issue.
56% of consumers feel respected when marketers attempt to understand their interests. So, make sure that as many people from outside the business can comment regularly on what you are doing well or badly and that way make them feel respected.
Written on November 4th, 2010 by Guruno shouts
E-commerce or electronic commerce can be defined as the buying and selling of goods and services on the Internet, especially the World Wide Web. For proper implementation of e-commerce it is of immense importance to have an e-commerce site where one can get involve with the buying and selling of goods and services. To be successful, E-commerce site should contain a shopping cart system and a payment processing system.
Timely delivery is one aspect that requires careful attention. In fact, timely delivery is one of the three main dimensions of competitiveness, the others being quality and cost. Timely delivery is also dependent, like quality and cost, on productivity, managerial effectiveness and infrastructural support. Delays have been part and parcel of the economic system for the ages, hindering the progress of an organization. Delays in delivery occur due to a variety of reasons. Delays in manufacturing, shipping delays and delays in transporting the manufactured products to the ports upset the delivery schedules. E-commerce is the one way which can minimize these delays.
For e-commerce fulfillment, the use of high-class communication technologies is vital. If companies have to achieve global industrial competitiveness, in the first place it is essential for them to bridge the technology gap in industrial production. The companies should produce what the overseas markets need and produce them to their technological specifications and standards. Upgrading technology is also the durable route for price competitiveness and quality improvement. The companies have to do their bit by opting for the latest technology, adapting it, working out technology tie-ups and by committing higher investment for technology upgradation. Even in the post-liberalization era, technology upgradation has been the missing ingredient. But thanks to its all-time availability, global reach, and interaction and information delivery capabilities, the Internet is rapidly becoming a multi-billion dollar source of revenue for business across the globe.
Written on October 23rd, 2010 by Guruno shouts
The meaning of the term “electronic commerce” has changed over time. Originally, “electronic commerce” meant the facilitation of commercial transactions electronically, usually using technology like Electronic Data Interchange (EDI, introduced in the late 1970s) to send commercial documents like purchase orders or invoices electronically.
Later it came to include activities more precisely termed “Web commerce” — the purchase of goods and services over the World Wide Web via secure servers (note HTTPS, a special server protocol which encrypts confidential ordering data for customer protection) with e-shopping carts and with electronic pay services, like credit card payment authorizations.
When the Web first became well-known among the general public in 1994, many journalists and pundits forecast that e-commerce would soon become a major economic sector. However, it took about four years for security protocols (like HTTPS) to become sufficiently developed and widely deployed (during the browser wars of this period). Subsequently, between 1998 and 2000, a substantial number of businesses in the United States and Western Europe developed rudimentary Web sites.
Although a large number of “pure e-commerce” companies disappeared during the dot-com collapse in 2000 and 2001, many “brick-and-mortar” retailers recognized that such companies had identified valuable niche markets and began to add e-commerce capabilities to their Web sites. For example, after the collapse of online grocer Webvan, two traditional supermarket chains, Albertsons and Safeway, both started e-commerce subsidiaries through which consumers could order groceries online.
As of 2005, e-commerce has become well-established in major cities across much of North America, Western Europe, and certain East Asian countries like South Korea. However, e-commerce is still emerging slowly in some industrialized countries, and is practically nonexistent in many Third World countries.
Electronic commerce has unlimited potential for both developed and developing nations, offering lucrative profits in a highly unregulated environment.
Written on October 18th, 2010 by Guruno shouts
If you are serious about selling your art online, then you should be serious about developing your own website. I am not referring to those free website builders your Internet Service Provider gives you or any other free website providers. I am talking about a professional website with your own unique domain name: www.yourname.com.
There are good reasons why you should never use a free design service. The company that provides the free service owns your website space and they can do whatever they wish with your site, namely advertise on it.
There is nothing more unprofessional than unrelated banner advertising and popup windows that are usually associated with free websites. Not only are they annoying, but they also distract visitors from your art.
There is also the risk that your website provider may go out of business. That free site you spent all that time promoting is gone and your efforts were in vain.
With your own unique domain name, the worst-case scenario is you have to change hosting accounts. Your domain name remains unchanged and your customers can still reach your site.
Having your own website with a unique domain name tells your potential customers that you are a professional and serious about your business. It also looks wonderful on business cards!
Can you imagine handing out business cards at art shows or to other interested people with this printed on your cards: http://www.some freewebsite.com/artists/yourgallery/index.html. This is unprofessional and it’s difficult for your customers to remember.
Having your own unique website offers convenience for you and potential customers. For instance, lets say you are traveling to another state, or another part of the world for that matter. You meet someone who is interested in seeing your work, but you don’t have your portfolio with you. You may have just lost a potential customer. If you have a nice business card, with your website address printed on it, the potential customer can simply visit your website at his or her convenience to view your work, and it doesn’t matter if they live around the corner or on the other side of the world! Your website is available 24 hours a day 7 days a week.
Now that you see the benefits of having your own website, you will need to take the first step, and that is to register your domain name (http:www.yourname.com).
Registering your own domain name is easy and extremely affordable today. My recommendation is to register through a site called Godaddy.com. They are amongst the lowest priced domain registration services online at around $9 for the entire year (this was the price at the time of writing this article). Once you register your domain name, its time to begin your website design. You can either hire a web designer or do it yourself. Whichever method you choose here are some general guidelines:
My advice is to keep your site clean and simple. Do not load your site with lots of fancy graphics or long multimedia presentations. These only annoy and distract visitors away from your art and increase the amount of time it takes for pages to download.
Make your site navigation is easy to follow and consistent throughout your entire site.
Make it easy for your visitors to contact you. Put a “contact” or “contact us” link on every page in clear view.
Avoid animated graphics, moving text, or other animated features on your website.
Make all of the links on your site standard colors and underlined. Blue is for unvisited links, purple for visited.
Resources for do it yourself web design – There are many places online where you can learn HTML and web design completely free. One of my favorite sites is W3 Schools – http://www.w3schools.com/. W3 Schools is a wonderful site packed with lots of great information on HTML and web design. The tutorials are informative and very easy to follow.
If you are not the type who enjoys learning online, there are also a handful of great books you can purchase. “Learning Web Design” by Jennifer Niederst is a book that gives you a good all around introduction to web design. There are other great books. Just head over to a site like Amazon and a do a search for “beginner web design”. Find books that have good feedback ratings from customers. Read through the feedback to make sure the book is the right fit for your experience level.
I hope this article has got you excited about getting your own website. If you have any questions about anything covered in this article, do not hesitate to contact me. Please send your question to: ralph@sellingartnews.com.
Be sure and head over to http://www.sellingartnews.com, for more great articles and tips on selling your art.
Written on October 13th, 2010 by Guruno shouts
To a great extent our day to day life has a great relation with the existing and developing computer trends which has in many ways made our life a bit easier in some sense of the term
To particularize on this context I take the opportunity to focus on the online shopping system which offers more or less every kind of thing on sale.
The online sale of flowers is a great opportunity which everyone should grab as it remains only a buttons distance away. Cotton products in the virtual market for sale with an easy payment mode and in all varieties, sizes and colours is a news which everyone will be interested in and will check in and can make their shopping experience feel real.
There are also helpline to assist on special choices made with special colour and special designs.
The type of products on sale ranges from items like bouquets,gifts,chocolates, to teddy bears,greeting cards and other gift items.
Free shipping facility is provided for delivery of domestic orders. You are also given the facility to send flowers the same day and can get a refund if not satisfied with a money-back guarantee scheme.
The payment policies are made convenient and easy for the customer. The online shopping has emerged successful with its customer friendly approach. Payments can be done by credit card which is handled via secure server and a high level secrecy is maintained. With developments rushing in, the payment mode will be done easier with “electronic cash†transfer service.
Written on October 2nd, 2010 by Guruno shouts
Do you want to make money through the Internet but you don’t have enough experience or capital to start your own online business? You don’t have to worry, for a lot of online marketing options exist for you to start with. One of these options, and shall I say the best, is affiliate marketing.
Affiliate marketing provides first time online marketers like you the chance to market something online even without having your own product to sell. All you have to do is to sign up with an affiliate marketing program, which is usually owned by an online merchant or retailer, and start picking the products you want to promote. As an affiliate, you are paid by the merchant for your services on a commission basis, that is whenever you have directed a visitor to the merchant’s site and the visitor actually buys something.
Becoming an affiliate in an affiliate marketing program is often quick and easy, and for most affiliate programs, signing up is also free. But despite these and all the benefits being promised by affiliate programs, many people are still hesitant to get into affiliate marketing. One of the reasons why a lot of people remain hesitant is the lack of a website to start marketing his affiliate products with. This now leads us to the question of whether a website is required or necessary in affiliate marketing or not.
Many people say that one can do affiliate marketing even without a website to start with. Actually, one can really start promoting and marketing his affiliate products even without a website; and there exist a lot of ways on how this can be done. In fact, many affiliate marketing strategies that leads to success can exist without actually needing a website. Among these strategies are email marketing, offline promotions, writing e-books, writing ezines and engaging in online discussions like forums, chats, message boards and others.
*Email Marketing
Email marketing, or maintaining email lists, is actually the most popular affiliate marketing strategy that doesn’t require the affiliate to maintain a website. In this affiliate marketing strategy, what you basically do is maintain a list of the email ads of your prospective customers and provide them with articles that are relevant with the affiliate products and programs you are promoting. Articles that you provide your contacts with need not always be promotional, for many individuals find such types of email annoying. Rather, it would be better if you provide them with something informative and just add small text ads that link to your merchant’s site.
*Offline Promotion
There are many ways on how you can promote your affiliate products offline. Among the common medium used for such promotions are classified ads, brochures and flyers. Classified ads would generally work better compared to the other two because classified ads in periodicals often get a wider audience.
*Writing Free e-books
If you have a knack in writing, writing an e-book can be the best way for you to promote your affiliate products in the absence of an actual website. Just like in emails and newsletters, your readers would better appreciate your e-book if it is not too promotional but rather informative. Be sure, however, to make the contents of your e-books relative to the actual affiliate products you are promoting. And just like in email marketing, you can just place text ads or banners somewhere near the end of your e-book that links to the merchant’s site.
*Writing Free Ezines
Ezines are publications or articles that aim to inform individuals about a particular topic. If you don’t have a website and yet want to be an affiliate, you can well use ezines to promote your affiliate products or to insert links to your merchant’s site. If you have a website, your ezine article may actually work well as content for your site. But since you have no website, you can just submit your free ezine articles to various websites that hosts ezines, like goarticles.com, ezinearticles.com and others.
*Online discussions (Forums, Chats, Message Boards, etc.)
With or without a website, you just can’t ignore online discussions because they are great venues for marketing your affiliate products. In chats, forums, message boards and discussion boards with topics related to your products, you can easily find people who may be interested with the products you are promoting.
With all these strategies, it may appear that one really doesn’t need to have a website to start marketing his affiliate products and promoting his affiliate programs. Well, starting in an affiliate program without a website may be easy, but getting successful in affiliate marketing without a website is another thing. While one can actually gain enormous success in affiliate marketing even without a website, it is a rare instance that “newbies” like you can reach the same levels of success.
Having a website is not really a pre-requisite in entering into an affiliate program, unless otherwise the program owner would require you to have one. But while this is so, I would still recommend that you have for yourself a website, if not now, then maybe at a later time. Having a website creates a lot of advantages in affiliate marketing. For one, it provides you a place where you can creatively promote not only one of your affiliate products but all of your affiliate products. With a website, you can also advertise your affiliate products to a wider market.
Again, having a website is not a requirement in affiliate marketing. But with the advantages that a website can provide, I’d rather have one for myself and make affiliate marketing a lot easier for me.
To get your own money-making website set up free visit: http://www.home-industry.com/pips.html
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